Work samples, clearly labeled.
No client logos, testimonials, or results here. Real work (in-house and other) is described by scope only. Everything else is an internal sample built on fictional companies to show how the work is structured: target tables, sequences, reporting, and how an engagement would run.
In-house engagement: Guardianshield Cybersecurity, LLC
Sullymar is also Guardianshield’s in-house GTM engineer.
Guardianshield Cybersecurity, LLC: setting up credential-first outbound for a defense supplier
The company. Guardianshield Cybersecurity, LLC is a defense-industrial-base cybersecurity and system design/integration firm based in Maryland. It holds CAGE code 9N5A7 and CMMC Level 2 (DIBCAC assessment, MET), and is moving into US defense and manufacturing buyers.
Scope of the work. This describes the process and scope only.
- ICP definition for two lanes.
- Signal selection for each lane.
- List build and verification in Clay and Apollo.
- Credential-first messaging that leads with Guardianshield’s CAGE code and CMMC Level 2 status.
- Sequence prep.
- Booking page setup.
- Guardianshield’s CAGE code9N5A7
- Guardianshield’s CMMCLevel 2DIBCAC assessment, MET
Status: In progress, no campaign results yet.
No metrics, meetings, or results are reported here. The CAGE code and CMMC Level 2 status belong to Guardianshield Cybersecurity, LLC; they are not credentials of this service or of Sullymar.
Other work
Described by scope only. Neither is an arm’s-length client engagement, and no results are reported.
Fidelis Multi-Service Group, LLC
Supported go-to-market setup, including defining target customer segments, organizing prospect lists, and coordinating customer scheduling.
Adaptive Behavior Analytics Systems, LLC
Sullymar’s own pre-launch digital-health venture. She is building the go-to-market plan for a pediatric digital-health platform for home-based autism early intervention: defining target clinic and payer segments, researching the ABA therapy market, and preparing partner and grant outreach materials.
How an engagement would run
Staffing firm outbound: illustrative case study
Internal sample. Not a real client engagement; no real client names or results. This shows how an engagement for a hypothetical staffing agency would run: define the ICP (for example, operations and HR leaders at mid-sized employers hiring regularly), build and verify a target list, flag VMS-locked employers, set up CRM tracking, coordinate outreach sequences, and schedule and follow up on meetings.
Defense manufacturer outbound: illustrative case study
Internal sample. Hypothetical; not a real client engagement; no real names or results. This shows how an engagement for a hypothetical precision-machining supplier to defense primes would run: define the ICP (for example, supply chain and engineering leaders at US manufacturers), track plant expansions, program changes, and leadership changes, build and verify a target list, write credential-first sequences built on the supplier’s own registrations, set up CRM tracking, and handle replies and scheduling.
Staffing target table
| A | B | C | D | E | |
|---|---|---|---|---|---|
| 1 | Company | Signal | VMS flag | Contact | Verified |
| 2 | Example Logistics Co.Columbus, OH | 6 new supervisor reqs | None found | Dir. of Operations | ✓ valid |
| 3 | Sample Foods Inc.Allentown, PA | QA tech reposted 3× | Check | Plant HR Manager | ✓ valid |
| 4 | Demo Health PartnersRaleigh, NC | New VP, Talent Acq. | VMS likely | VP, Talent Acq. | ✓ valid |
| 5 | Test Fabrication LLCFort Wayne, IN | Second shift added | None found | Plant Manager | ✓ valid |
Defense/manufacturing target table
| A | B | C | D | E | |
|---|---|---|---|---|---|
| 1 | Company | Signal | Fit flag | Contact | Verified |
| 2 | Sample Aerostructures Inc.Wichita, KS | Second assembly line | Buys machined parts | Supply Chain Mgr. | ✓ valid |
| 3 | Example Defense Systems Co.Huntsville, AL | Published contract award | Buys sheet metal | Dir. Supplier Dev. | ✓ valid |
| 4 | Demo Marine ComponentsNorfolk, VA | New VP of Operations | Check fit | VP of Operations | ✓ valid |
| 5 | Test Industrial Motors LLCDayton, OH | Plant expansion | Buys castings | Purchasing Mgr. | ✓ valid |
How a first email opens, one per ICP
Illustrative excerpt Staffing: fictional Example Staffing Co.
Hi Dana,
I saw Example Logistics posted six warehouse supervisor roles for the Columbus DC over the last two weeks.
When that many leads open at once, second-shift coverage is usually the first thing to slip.
[…]
Illustrative excerpt Defense/mfg: fictional Example Precision Machining Co.
Hi Morgan,
I read that Sample Aerostructures is adding a second assembly line in Wichita.
Our CAGE code and certifications are in my signature so your team can check them before we talk.
[…]
Sample weekly scorecard
The weekly report format, filled with invented numbers. Real reports come from your own CRM and sending tools, and count qualified meetings only against the written definition.
Notes (sample): Two replies asked about contract-to-hire terms; answered same day. One account flagged as VMS-managed and moved to a supplier-onboarding track. Next week: refresh the list with new supervisor postings in two metros.
Want a sample table built on your ICP?
A 20-minute GTM fit call to talk through your ICP, your current outbound, and whether this is a fit. No pitch deck.